Accelerating digital transformation and growth in organizations large and small leveraging human-centered strategy, design and execution.

STRATEGY

Do you need help getting your digital health solution to market?

DESIGN

Are you looking to grow your digital health business?

EXECUTION

Are you looking to transform your healthcare business using emerging technologies?

Our Difference

Healthcare Architects

We bring strong domain expertise in healthcare, life sciences and technology, and can tap into a bench of more than 100 industry leaders and experts to build high-performance teams around your particular problem.

Human Centered

We incorporate design thinking methodologies such as empathy mapping and analogous thinking to ensure your service offering is rooted in the needs, values and motivations of the people and communities you are aiming to serve.

Collaborative Design

We build internal competencies among your team on design thinking tools and methodologies, to transform you into a customer insight-driven organization and accelerate innovation through collaborative models of working.

Agile Development

Through continuous learning and customer discovery we test, validate and refine opportunities for service design and quality improvement, accelerating the production cycle to maximize growth.

Our Capabilities

DISCOVER

Enterprise Risk Assessments
Market Research
Customer Insight
Needs Analysis
Competitor Analysis
Data Analytics
Organization and Cultural Assessments

DEFINE

Value Propositions
Organizational Development Plans
Business Strategy
Financial Modeling
Regulatory Requirements
Critical Path
Talent Growth Strategy

DESIGN

UX/UI Design
Brand + Marketing Strategy
Product Design
Service Experience Design
Rapid Prototyping

DELIVER

Facilitation of Collaborative Design Workshops
Project Management
Piloting
Funding
Go to Market Strategy
Biz Dev + Strategic Partnerships
Executive Coaching

Case Study: Medable

Medable is a rapidly emerging leader in the Decentralized Clinical Trials space, providing an end-to-end, cloud-based platform that allows patients, providers, clinical researchers and pharma sponsors to collaborate in clinical trials.

Brand + marketing strategy
Corporate decks + investor pitches
Organizational culture development
Event design + video production
Product marketing + sales enablement
Content strategy + development

Case Study: MindCare

Bluedoor was pulled in to develop a 3-year strategic plan for this ailing telebehavioral health company. In addition to winning the confidence of the Board to recapitalize the company, Bluedoor is currently supporting the execution of the strategic plan across brand, marketing and communications.

Development of 3-year strategic plan
Market insights + customer discovery
Service delivery design + blueprinting
Technology capabilities assessment + gap analysis
Marketing collateral + sales enablement
Content strategy + social media management

Case Study: Health Dialog

Health Dialog, a subsidiary of Rite Aid, had embarked on a mobile application development project for a national utility client.

User journey mapping
UX/UI design + development
Incentives + rewards program design
Strategic business review + gap analysis
Market trends + future visioning

Case Study: Hippo Technologies, Inc.

Hippo is a global virtual care company delivering end-to-end mobile and wearable computing solutions for healthcare and medical education organizations.